Entrepreneur paid $1000 for MP3.com domain name, got 10,000 unique visitors in the first day.

“I turn it [the domain] on,” Robertson explains. “The first day, 10,000 unique visitors. All I did was turn it on.”

In minutes 54:00 to 58:00 of the above thisweekinstartups.com’s show, Robertson discusses how he bought the domain name MP3.com for $1,000 back in 1997. The owner of the domain had registered it because his Internic handle was ‘MP3′, and he didn’t know anything about what an MP3 was. But Robertson still thought the $1,000 was a risk, and his wife wasn’t happy.

via domainnamewire.com